Focus group

Questions 

1) what image does the band represent?

2) How do the bands represent the indie/ alternative genre in their music videos?

3) what image does the advert give of the band?

4) how well does the Digi pack represent the genre 

5) why would you purchase this album

6) how is the band portrayed in the music video

7) how does the music video, advert and the Digi pack all link

8) would you purchase this CD 

From the focus groups we were able to find out what our target audience likes about this genere, we asked two 17 yr olds and one 18 yr old questions about the arabella Arctic Monkeys Digi pack. from this we able to understand what it was that intrersted our audience on stuff they liked and disliked about the digi pack giving us a clear idea of what to include and what not to when we do our own.